Douglas Outdoors Era Logo White


Fly Rod Series

The newest fly rod in our lineup, the ERA was designed to deliver outstanding performance at a price that is accessible for all anglers. Whether you’re looking for an entry level fly rod or a solid backup rod – the ERA is for you!

It is a fast action fly rod that provides exceptional accuracy, control, and casting power. The ERA is a fantastic all-around fly rod that can be used for a variety of applications. From presenting dry flies, tossing streamers, or indicator fishing – the ERA rod can handle it all.



  • Priced to be accessible for all anglers, the ERA delivers outstanding performance anglers of all skill levels will enjoy.
  • Designed to be one of the best rods on the market for the money
  • Lightweight and durable with exceptional accuracy and power
  • Constructed with high-quality rod components
  • Available in 9’-5wt and 9’-8wt models
  • Packaged in a Cordura tube with an integrated rod sleeve
  • Lifetime warranty on all Douglas fly rods
Era Features


Douglas Outdoors Fly Rods Era A 90 1

Handle A

Douglas Outdoors Fly Rods Era B 90 1

Handle B


ERA 9' 5wt

ERA Series
For $149, the Douglas ERA fly rod is one of the best values on the market. It’s a pleasant rod to cast, it handles small tippets and flies well, it’s versatile, and it’s not as heavy as other entry-level rods. Pair this with the usual Douglas build quality and you have a rod that’s great for someone just starting in the sport, or the angler looking for a rod that’ll stand up to abuse in the backcountry.
- Spencer Durrant

ERA 9' 8wt

ERA Series
For $169, the ERA is a budget rod you won't necessarily outgrow - it's fun enough to want to keep fishing, no matter the skill or circumstances. It has a nice look, and a nice feel. It weighs four ounces. The components are all nice - nothing super fancy but nothing chintzy. Most important, the action is a very fair, timing-friendly "medium-well" that generates line speed and turns over leaders with an honest stroke. Comes with a tube and lifetime warranty.
- Trout Unlimited
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